top of page

How to Combine Billboard Advertising with Social Media Campaigns

  • lexie523
  • Jun 17
  • 1 min read


Billboards and social media may seem like opposites—but when used together, they’re a powerhouse. At Wingert Outdoor, we help clients integrate outdoor and digital for maximum reach and consistency.

1. Extend the Message Online

Use your billboard headline or visual in Facebook or Instagram ads. This reinforces your message and improves brand recall.

2. Hashtag It

Add a short hashtag to your board to make it “social ready.” Think #ShopEmporia or #BestBBQExit42. This helps people tag, share, and connect.

3. Use Billboards as Content

Take photos of your billboard and post them. Ask your audience to spot it and share. This builds buzz and organic reach.

4. QR Codes or Vanity URLs

Guide viewers to a landing page or promo code that aligns with your social campaign. You can track clicks and conversions using tools like Google Analytics to see how your billboard is driving online engagement.

5. Influencers + Outdoor

Working with local influencers? Have them promote your board in their feed to double your reach.

Outdoor meets online at Wingert Outdoor, where traditional and digital marketing go hand in hand.

Outdoor advertising remains one of the smartest investments you can make for your brand. If you're ready to explore billboard advertising solutions tailored to your business goals, contact us today:

Call: 913-201-5436

 
 
bottom of page